What should I bear in mind in terms of content when introducing myself?

Once you have carefully reviewed the job advertisement in terms of responsibilities, experience and skills, look for relevant examples from your (professional) career. It is advisable to start with the most recent ones and then list them in order of importance.

You should also mention the most important aspects right at the start. This way, you avoid the risk of them being overlooked if you are interrupted prematurely by your interviewer’s follow-up questions. You can then go into more detail afterwards.